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Sprint Cup TV Ratings: Martinsville Down Despite Dale Jr. Win

Even Dale Earnhardt Jr. has not been able to lift NASCAR television ratings this season. NASCAR Sprint Cup racing from Martinsville, the seventh race in the Chase For the Cup, drew a 2.5 final rating and 4.1 million viewers on ESPN — down 7% in ratings and 5% in viewership from last year (2.7, 4.3M) [...]
Via Sports Media Watch
13 hours ago  |  Discuss

Are drivers' and teams' Chase philosophies changing?

With Dale Earnhardt Jr. no longer in the 2014 NASCAR Sprint Cup Chase hunt and with him taking a win off the board for the remaining eight drivers in the Chase, there is no doubt it makes a difference in the Chase scenario. There are only two races left in this Eliminator Round -- this weekend at Texas and next weekend at Phoenix. Having a non-Chase driver win Sunday at Martinsville...
Via Fox Sports
19 hours ago  |  Discuss

Earnhardt, Hendrick score emotional win at Martinsville

Ten years. That’s how long since the Hendrick Motorsports plane crash, near Martinsville, which took the lives of 10 innocent victims. Among...
Via Athlon Sports
2 days ago  |  Discuss

Dale Earnhardt Jr. Morphs Into Talking Car, Scares Bystanders (Video)

Dale Earnhardt Jr. took the track at Martinsville Speedway on Sunday with a brand-new paint scheme on his car. Before the race, though, he decided to have a little fun with his new ride. Earnhardt Jr.’s crew rolled out the No. 88 car in a random nearby parking lot, and as you might expect, a few passersby were a bit curious at the sight. When they went over to investigate, though...
2 days ago  |  Discuss

NNS: Goody’s Renews Partnership With Dale Earnhardt Jr.

MARTINSVILLE, Va. – Goody’s announced Monday that it will expand its partnership with Dale Earnhardt Jr. through 2017. Earnhardt has served as a spokesman with the company for the last two seasons. The three-year deal will include a primary sponsorship for Earnhardt in one NASCAR Nationwide Series race each season until 2017. Earnhardt and Goody’s will also launch the #Fastest88...
Via Rubbings Racing
2 days ago  |  Discuss

Dale Earnhardt Jr. ‘Gonna Drink A Lot Of Beer’ After Martinsville Win (Video)

After Sunday, Dale Earnhardt Jr. could care less about being eliminated from the NASCAR Chase for the Sprint Cup. He has his grandfather clock, and that’s all that matters. Almost 10 years to the day of a plane crash that killed 10 people, including the son of Hendrick Motorsports owner Rick Hendrick, Earnhardt claimed the unconventional trophy for winning at Martinsville Speedway...
3 days ago  |  Discuss

Dale Jr. finally wins Martinsville

Junior celebrates after 1st Martinsville win (courtesy: @NASCAR) Dale Earnhardt Jr. may be eliminated from championship contention, but he proved his season wasn’t finished by winning the Goody’s Headache Relief Shot 500 today. The victory is Junior’s first career win at Martinsville, NASCAR’s oldest track. “We’ve tried to win here so many years. This place is so special...
Via Total Sports Blog
3 days ago  |  Discuss

Goody’s Expands Partnership With NASCAR’s Dale Earnhardt Jr. Through 2017

Goody’s®announced today that it is expanding its partnership with Dale Earnhardt Jr., the most popular driver in NASCAR. Beginning in 2015, and extending through 2017, Earnhardt will drive the No. 88 Goody’s car in one race each year in the NASCAR XFINITY Series. This marks the first time Earnhardt —who has been a spokesperson for Goody’s for the past two years—will drive...

How much will Jimmie Johnson, Dale Earnhardt Jr. eliminations affect NASCAR audience?

One way to look at Sunday’s Sprint Cup Series race at Talladega Superspeedway is it was a terrific day for NASCAR because the sport got a walkoff-type, dramatic moment when Brad Keselowski won the race on a green-white-checkered finish to save his chances at the 2015 champoinship. That’s the optimistic view. The other point of […]
Via Monday Morning Crew Chief
9 days ago  |  Discuss

ESPN to Feature a Candid Dale Jr. Interview Sunday on "NASCAR Countdown"

The son of a legend and NASCAR’s most popular driver, Dale Earnhardt Jr. has enjoyed a resurgence in the NASCAR Sprint Cup Series this year. In a visit to the remains of a North Carolina dirt track where his father and grandfather were stars, the normally guarded Earnhardt opens up like never before with ESPN’s Marty Smith on a variety of topics, including his career, maturity...
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