Found April 21, 2012 on Speedway Digest - Home for NASCAR News:
PLAYERS: Reed Sorenson
<img src="http://www.speedwaydigest.com//media/k2/items/cache/c1ca95e24fbe1ede6a9d61645099f1fd_S.jpg" alt="TMone "We Drive Sales" Primary Sponsor for FAS Lane and Sorenson in Kansas" />

FAS Lane Racing is proud to announce that TMone has increased their sponsorship involvement once again with the team’s No. 32 entry in the NASCAR Sprint Cup Series and will serve as Primary Sponsor for this weekend’s race at Kansas Speedway.  The leading Inside Sales Company, headquartered in Iowa City, IA will feature their “We Drive Sales” program on the No. 32 TMone Ford piloted by Reed Sorenson in the running of the STP 400 this Sunday. It will also feature the State outlines of South Dakota and Iowa, which represent the locations of the customer contact centers TMone uses to support its Fortune 500 clients.

“TMone has been with us each and every race so far this season and we didn’t have a Primary sponsor lined up for this week so they jumped at the chance to have the TMone logo prominently displayed on our car this week,” stated FAS Lane Racing team owner Frank Stoddard. “We are like many other teams in the garage looking for sponsorship and to have the continued support of TMone is a pleasure for me and our team. We appreciate their support and hope everyone else in the NASCAR community continues to support great sponsors such as TMone.”

FAS Lane Racing is coming off a tough run last week in Texas that was ruined by an overheating problem. Reed Sorenson will be behind the wheel of the No. 32 Ford for the second week in a row and will be making his seventh career Sprint Cup Series start at the Kansas Speedway where he has a career best finish of seventh back in the 2007 season.

“We are excited about supporting FAS Lane Racing and having Reed Sorenson behind the wheel of our No. 32 TMone Ford,” said John Burchert, TMone’s COO.  “We feel that Reed is going to surprise a lot of people and we are proud to be a part of this combination of Reed and FAS Lane Racing.  As NASCAR becomes more and more about B2B activation programs we love to see our TMone relationships grow in the garage area.”

FAS Lane Racing PR

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