Found March 05, 2013 on Start 'N' Park Blog: Yardbarker Blogger Network
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LAKE FOREST, Calif. (March 5, 2013)- As the 2013 NASCAR Sprint Cup Series season begins, Kwikset is announcing a partnership agreement with Richard Childress Racing and driver Jeff Burton. Kwikset will have its logo on the No. 31 Chevrolet for every race this season, and will also be the primary paint scheme for the Coke Zero 400 at Daytona International Speedway on July 6. Throughout the 2013 season, Kwikset will be announcing opportunities to engage fans and customers in unique ways. Kwikset will activate this partnership with a VIP infield hospitality presence at five NASCAR Sprint Cup Series race weekends beginning with Las Vegas Motor Speedway on March 10. There will also be significant activation at Dover International Speedway on June 2, Chicagoland Speedway on September 15, Charlotte Motor Speedway on October 12 and Texas Motor Speedway on November 3. “Richard Childress Racing’s focus on elite innovation strategies falls right in line with Kwikset’s brand promise to deliver ...
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