BRANCHING OUT WITH REDD’S: This weekend, the No. 2 Ford will branch out with a different paint scheme. REDD’S Apple Ale, a new product from MillerCoors, will adorn Brad Keselowski’s ride for this weekend’s race at Richmond International Raceway (RIR). Crisp like an apple. Brewed like an ale. REDD’s is different to the core – the perfect ale for the curious drinker looking for a fresh, new kind of beer.
KANSAS GRIT: After a lap one incident left Keselowski with damage to the rear of his No. 2 Ford at Kansas, resulting in a lost lap, Keselowski and team showed true grit by maintaining focus and moving forward. The result was a sixth-place finish that has him positioned third in the series standings.
STRONG QUALIFIER: Not known as a great qualifier, Keselowski does enjoy the time trial sessions at RIR. While still looking for his first pole award at the oval, he has started inside the top 10 in five of his seven careers starts at Richmond.
RACE TO RECOVERY: Keselowski will hold his first “Race To Recovery” event this weekend at RIR. His Checkered Flag Foundation hosts wounded military and first responders at various racetracks throughout the year, giving them VIP treatment and full-speed ride-a-longs as incentive to get back to a normal life at an accelerated rate.
BRAD KESELOWSKI, NO. 2 REDD’S APPLE ALE FORD
WHAT DOES YOUR HARD-FOUGHT SIXTH-PLACE FINISH LAST WEEK AT KANSAS SAY ABOUT THE MAKEUP OF YOUR TEAM? “Our No. 2 Ford team never gives up. Ever. Racing – and specifically, winning a championship – isn’t about what you do when things go your way. It’s about how you react when your backs are against the wall. We definitely had our share of adversity at Kansas, but the guys dug deep and we were able to rebound for a solid finish. I feel like we execute a race as well as anyone in the garage. That’s how you win races and championships.”
HOW COOL WILL THE REDD’S PAINT SCHEME LOOK UNDER THE LIGHTS ON SATURDAY NIGHT? “The REDD’S Apple Ale paint scheme should really pop under the lights on Saturday night. It’s a great looking car. Everyone knows I like to do things a little bit differently. This was an opportunity for me to branch out from the normal routine. It’s a great product that I would encourage everyone to try.”